Fun Add-On Packages Pet Owners Will Actually Buy

Summer is peak season for many pet care businesses. Boarding reservations increase, daycare stays busy, grooming schedules fill quickly, and teams work hard to keep up with demand.

But here’s something many pet business owners overlook:

The biggest opportunity during peak season is not always adding more pets.

It’s increasing the value of each stay.

Simple add-on packages can increase revenue, improve the pet experience, and create memorable services pet owners genuinely appreciate. The key is creating packages that feel fun, convenient, and easy to say yes to.

If you’ve ever worried that “upselling” feels uncomfortable or pushy, the good news is this: pet owners often want extra experiences for their pets. They simply need clear options presented in an easy and exciting way.

Why Add-On Packages Work So Well

Packages help clients make decisions faster.

Instead of reviewing a long list of individual upgrades, they can choose a themed experience that feels simple and valuable.

Packages also help your team recommend services more confidently because they are offering solutions instead of “selling extras.”

Even small add-ons can significantly improve your revenue per pet during busy summer months.

For example:

• A $15 enrichment package added to 10 daycare dogs per day creates meaningful additional monthly revenue
• Exit bath packages help improve scheduling while increasing average ticket size
• Boarding activity bundles often have very strong profit margins because they use existing staff and facility resources

Most importantly, packages help create a premium experience that differentiates your business from competitors.

The Best Summer Packages Feel Fun

The most successful packages are easy to understand and tied to outcomes pet owners care about:

• Extra fun
• Extra attention
• Convenience
• Better photos and memories
• Returning home clean and happy

Avoid making packages overly complicated. Simple sells best.

Here are a few ideas that work well for summer promotions.

Boarding Package Ideas

Splash & Play Package

Perfect for warm-weather boarding stays:

• Splash pad playtime
• Frozen treat
• Pool or water games
• Summer photo update

Camp Canine VIP Stay

Create a premium vacation feel:

• Daily enrichment activity
• Bedtime tuck-in
• Special treat
• Priority photo updates
• Souvenir bandana

Fresh Home Package

A convenient add-on many owners appreciate:

• Exit bath
• Brush out
• Nail trim
• Report card

This package is especially valuable during muddy summer weather.

Daycare Package Ideas

Summer Adventure Club

Offer rotating enrichment activities:

• Bubble play
• Agility games
• Frozen snack socials
• Scent games
• Splash time

Busy Brain Package

Ideal for enrichment-focused daycare businesses:

• Puzzle toys
• Short training sessions
• Confidence-building activities
• One-on-one engagement time

Packages like these also help showcase the value of enrichment daycare compared to traditional group play.

Grooming Add-On Ideas

Summer is a great time to increase grooming add-on sales with convenience-focused packages.

Shed Control Upgrade

• Deshed treatment
• Specialty shampoo
• Brush out
• Take-home maintenance tips

Spa Day Add-On

• Paw balm
• Blueberry facial
• Teeth brushing
• Seasonal bandana

These upgrades work especially well when bundled instead of sold individually.

Training Package Ideas

Training businesses can also benefit from seasonal package promotions.

Vacation Refresh Sessions

Perfect for boarding and training businesses:

• Loose leash practice
• Polite greetings
• Recall refreshers
• Daily report card updates

Puppy Summer School

• Socialization activities
• Confidence-building games
• Basic cue reinforcement
• Owner progress notes

These programs help create additional value during boarding stays while strengthening client loyalty.

Use the “Three Choice” Strategy

One of the easiest ways to increase package sales is offering three levels of choices:

Interestingly, many clients naturally choose the middle option when presented with three choices.

This strategy increases average sales while helping pet owners feel in control of their decision.

Make Selling Easy for Your Team

Your team does not need to feel like salespeople.

Instead, teach them to make recommendations based on the pet’s needs or the owner’s goals.

For example:

• “Bailey loved splash play last visit. Would you like to add the Summer Adventure Package again?”
• “Many boarding guests go home with an exit bath during summer because of the muddy weather.”
• “Our enrichment package is great for active dogs that benefit from extra engagement during their stay.”

Simple recommendation scripts often outperform aggressive sales tactics.

Track What’s Working

After launching summer packages, monitor:

• Revenue per pet
• Package participation rates
• Team sales performance
• Profit margins on add-ons
• Client feedback

You may discover certain packages become strong year-round revenue drivers.

Sometimes the smallest add-ons create the biggest impact on profits.

Final Thoughts

Peak summer season creates an incredible opportunity to improve profits without simply adding more volume or overloading your team.

The right add-on packages help you:

• Increase revenue per pet
• Improve the client experience
• Differentiate your services
• Create more fun for pets and staff
• Strengthen profitability during your busiest season

Start simple.

Choose one or two packages, train your team on how to recommend them confidently, and track the results. You may be surprised how quickly small upgrades create meaningful financial impact.

Want more simple ways to improve profits without adding overwhelm to your business?

Download our free Crystal Clear KPI’s Guide to learn the 8 core numbers every pet care business owner should monitor to increase profits, improve decision-making, and feel more confident with their finances.

Inside, you’ll discover the key KPI’s that help successful pet businesses track growth, control payroll costs, improve revenue per pet, and make smarter business decisions year-round.